Media campaigns

We regularly run public information campaigns on topics related to eye health. Contact our press office if you would like a copy of any of the assets. 

Our campaigns

ABDO, Boots Opticians, the College and Specsavers have all come together to deliver a public awareness campaign on the importance of children receiving a full sight test before they start school, around three to four years old.

The College provides the latest news, research, advice and guidance on driving, and all the key optical topics. These are regularly reviewed to ensure you are completely up-to-date with your practice.

The College provides the latest news, research, advice and guidance on headlight glare, and all the key optical topics. These are regularly reviewed to ensure you are completely up-to-date with your practice.

In the news

The very vehicle headlights designed to show drivers the road ahead are leaving many others struggling to spot hazards, signs and road markings, as well as making it harder to judge the position, speed and distance of oncoming vehicles, major new RAC research into headlight glare has found.*

Novelty contact lenses can be a popular addition to Halloween costumes, but buying them from retailers without a valid prescription can put your eyes at risk of serious infection, eye damage and potential sight loss.

To mark World Sight Day, new analysis of UK eye tests data estimates that only around 5% of the total population of children aged five years and under had an eye test in 2025, despite optometrists and opticians recommending that children should be taken for their first regular eye test by the time they start school, from age three to four years old.

ABDO, Boots Opticians, the College and Specsavers have all come together to provide CPD to enable you to build your confidence in working with children in your practice.

Watch our campaign videos